Sports Traider

group of volunteers with hands together in the middle


We are working with Sports Traider and its founder Lance Haggith. This charity was created to give young people more opportunities to participate in sports and it also exists to give young people employment. McCall Media are working with Sports Traider to re-develop their website and make it better than ever!

In this blog article, we will go over a few things:

  1. What Sports Traider is all about
  2. How McCall Media are working with the charity
  3. Why we’ve also chosen them as our businesses Charity of the Year to raise money for.

What Sports Traider is all about

Sports Traider Charity is in place to aid young people into the move to employment. Doing so, it also gives them many different sports participation opportunities to keep them fit and out of the house.

Some of the main reasons the charity offers these different moments is to help gain different skills. These include physical and mental health, retail skills and confidence – all necessary in the “real-world”.

Sports Traider is not in a single area or building. They work by running a chain of professional sports charity shops. Each one is run by volunteers and employees. All the funds collected from the stores are invested in the sports participation opportunities for young people.

Lance Haggith is the founder of Sports Traider. He was the winner of the 2010 BBC Sports Personality of the Year Unsung Hero award. As well as this, he was a National League basketball player and he also coached it!

The charity gets given redundant sportswear and equipment. This then gets given to underprivileged young people, free of charge. From here, they can then participate in any sporting event that want.

Some of the projects they work on include:

• Providing free transport to venues

• Provides specialised wheelchairs to give disabled people the chance to participate.

• Provides tents and equipment so disadvantages kids can have some sort of holiday.

How McCall Media are working with the charity

McCall Media are working with Sports Traider to redevelop their website – so they can get the most out of it. We are going to be upgrading it to a 2.0 version and teaching their team all the skills and knowledge they need to manage it for the next 12 months.

With an upgraded website, not only is it great for SEO purposes, it shows the public that the company is active and is here to help. Furthermore, performance and capacity is increased.

We only want the best for the charity so helping them with their website and marketing efforts will be our pleasure.

Charity of the Year

In life before “kids” our managing director Angela McCall often took part in one major charity fund raising event each year. Such activities included (but not limited to), organising her own team as part of a national UK 3-peaks 24 hour challenge. a 100km hike across the South Downs for Oxfam, the Milton Keynes Half Marathon for the NSPCC and such like.

So from the 1st June 2021 to the 31st May 2022.
McCall Media are re-visiting this concept by annoucing Sports Traider as their charity of the year, and will conduct a quarterly fund-raising activy to support this amazing charity.

Support our efforts, visit our Virgin Money Business Fundraising Page to donate:


Overall, being able to work with Sports Traider is a great joy! Visit their website here.